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How to Get Powerful Client Testimonials

What do you do if you’re not getting enough sales?

The answer could be a lot simpler than you think because you might be missing just one ingredient in your sales and marketing message…

Social proof.

So that’s basically success stories and powerful testimonials from students and clients and it’s the credibility you get — not from what you say — but from what other people say about you and your work. In this post, I outline exactly how to get testimonials that will increase sales and grow your business.

What is Guest Blogging (& How Does it Work)?

A person wearing a white smartwatch types on a laptop keyboard. A speckled mug filled with a hot beverage sits on the dark table beside them. The screen displays a website titled Rocket Book Academy.

To grow your business — no matter what stage you’re in — you need to consistently attract the attention of your target audience (eventually turning them into customers and repeat buyers).  And fortunately, you don’t have to spend a fortune to drive awareness and attract your ideal audience! What’s the secret? Guest blogging. Guest blogging … Read more

How to Attract & Keep Customers for Life

A person is inserting a credit card into a small square reader held by another, forging connections that turn casual interactions into customers for life. A cup of coffee and a smartphone rest on the wooden table beside them in this cozy café setting.

When I first started out, I spent all my time and energy trying out marketing methods and sales strategies to get new customers to sign up to my newsletter or buy my products and services…but then I realized that building real relationships to create loyal, REPEAT customers was the ticket to satisfaction AND lasting success in my biz.

16 Social Media Marketing Tools You Need to Know in 2024

Aerial view of a group of people collaborating at a table with laptops, tablets, notebooks, and charts. The screen displays graphs and the text Breakdown of Ad Spend. The setting is an office or workspace.

Looking for the best social media marketing tools for your business?  After all, there are so many out there to choose from. And you want something that does exactly what you need it to do without busting your budget.  Welcome to our alphabetized and detailed list of 16 life-changing social media tools.  You’re about to … Read more

10 Tips for Creating a Winning Social Media Marketing Strategy

A smartphone displaying a social media folder on its screen with apps including Pinterest, YouTube, Instagram, Twitter, Snapchat, and Facebook. The phone is placed on a textured gray surface.

Creating a social media marketing strategy is a cakewalk, right? Fire off a Facebook business page with a snazzy-looking banner, follow a few influencers on Twitter, dish out a couple of Instagram stories and you’re done! If only it were that easy… Here’s the skinny: Creating an effective social media marketing strategy is a concentrated … Read more

32 Best PayPal Alternatives (Easy 2024 Guide)

Two hands holding smartphones over a wooden table. The left phone displays the Zelle app with a purple background, while the right phone shows the Venmo app with a teal background. Both hands wear a white wristband.

What do the best PayPal alternatives offer that PayPal doesn’t?  In this post, you’ll find 5 well-known contenders and 27 under-the-radar options to help you pinpoint the payment platform that makes the most sense for you. But before we dive in, just a quick note… The purpose of this post isn’t to reject PayPal or … Read more

Looking to Build Your Own Startup Website? 20 of the Best Startup Websites (Examples to Wow & Inspire)

First of all… if you haven’t built your website yet, these 20 startup website examples should get you excited and motivated to start today! So what makes a great startup website? Well, the best startup websites grab the user’s attention by thinking about the needs of their target market.  What experience do you want visitors … Read more

79 Entrepreneur Statistics That’ll Make You Go “Wow” (2024)

A person in a striped shirt stirs a mug with a wooden spoon at a wooden table. Nearby are a laptop, an open notebook, and a pen. Soft natural light filters through a window in the background.

Did you know there are 33.7 million small businesses in the United States and 582 million entrepreneurs around the world? And while no two businesses are exactly alike, entrepreneurs have lots in common as well. For instance… Which generation can claim the largest amount of entrepreneurs among their ranks? What do 63% of entrepreneurs say … Read more

77 Must-Know Branding Statistics for 2024

A vibrant city street at night with colorful neon signs and billboards, featuring advertisements for theaters and attractions. The street is bustling with cars and people, creating an energetic urban atmosphere.

As an entrepreneur, you can’t afford not to know the latest branding statistics with all of the competition you face out there. These statistics are valuable to you and your business, because they show what others have done — helping you learn from their trial and error. In this post, I’ve collected stats that’ll help … Read more

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