Go Live! Part 2: How to Build an Engaged, Growing Community of Loyal Fans, Followers and Customers with Facebook Lives
True story: I recorded a 7-minute rant on Facebook Live once. It was about a company that I’d just had a negative experience with. My video went viral and the company heard about it. But that’s not the best part of this story. My unexpected viral Live put me in front of thousands of new people — prospective clients and customers — who’d never heard of me before.