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15+ Instagram Statistics You Need to Know (But Probably Don’t)

This is one you’ll want to bookmark… If you’re looking for must-know Instagram statistics for your next article or video (or to impress your friends), you’re in the right place. In this simple, easy-to-digest guide, I’m sharing data that every marketer should know about Instagram — the good, bad, and in-between. Let’s dive right in. … Read more

How Barbie Beat Out the Avengers: What Entrepreneurs Can Learn From This

Not long ago, superheroes reigned supreme at the box office. But lately, superhero movies have been stalling…  With a giant wave of superhero flicks hitting us left and right, the thrill has started to fade, and the stories? We’ve heard them all before. Losing Touch With their Audience For years, superhero movies focused on WHAT … Read more

5 Key Trends & Opportunities in Online Course Creation [2024]

You’re brimming with knowledge and passion, ready to share it with the world… but when the time comes to turn it into an online course, you find yourself staring at a blank screen — overwhelmed.  You know you want to create an online course.  But you don’t know WHERE to start and WHAT to focus … Read more

The Number One Habit All Successful Entrepreneurs Need

In the ever-evolving world of entrepreneurship, the difference between thriving and merely surviving often hinges on a singular, powerful daily habit. With my experience coaching thousands of entrepreneurs, from ambitious side-hustlers to seven-figure empire builders, I’ve seen firsthand how one habit can be a game-changer for growing your online business. Habits are more than routine … Read more

What is Digital Marketing? The Ins & Outs for 2024

If you’ve ever wondered… “What is digital marketing?” … you’ve come to the right place. In this guide, I’ll explain the basics of digital marketing. You’ll learn how effective digital strategies can transform your online presence, driving business growth and success. Let’s dive in and unlock the potential digital marketing has for your brand. We’ll … Read more

State of the Internet 2024: 11 Trends That Are Redefining Online Business As We Know It

At the end of each year, I spend hours and hours locked in my creative cave predicting the future… Not really… lol.   But I do take a deep dive into what’s in the cards for 2024. What are the trends that are redefining the way online business and internet marketing are being done? Where are … Read more

Sell Them What They Want, Give Them What They Need: How to Identify What Your Audience Wants So You Can Create Offers They’ll Happily Pay For

Confession: the first online product I ever created was a MASSIVE failure.

I worked hundreds of hours putting it together and I dreamed of welcoming lots people into it.

But guess how many people purchased? Just a handful. 🙁

I SERIOUSLY thought about quitting right there and then but I’m so glad I didn’t!

These days I can honestly say I pretty much knock it out of the park when it comes to product creation (our signature program is called the Experience Product Masterclass. It’s all about product creation and it’s a huge hit :-))

But it was definitely a long, hard journey getting here and I lost a ton of time, money, energy (and tears!) along the way.

How to Make a YouTube Channel: 7 Steps + 10 Tips (2024)

Ready to learn how to make a YouTube channel? Ready to kickstart your journey into the exciting (and often profitable) world of video content creation? This guide gives you the essential steps to help beginners navigate the exciting world of YouTube. Follow these tips and you’ll set the stage for a successful channel. Let’s dive … Read more

How to Create a Powerful (& Simple) Marketing Funnel in 2024

Creating a powerful marketing funnel isn’t just a good idea — it’s the cornerstone of a successful digital marketing strategy. But where do you start? How do you ensure that your marketing funnel isn’t just another diagram but a dynamic, results-driven strategy? In this post, I’ll discuss specific, actionable strategies to build a marketing funnel … Read more

10 of the Funniest Business Memes You’ll Definitely Relate to

One of the BIGGEST lessons I’ve learned over the past 12 years? Treat your business like a game.  Yep, you heard that right!   Because when you stop taking everything so seriously in your business and start to have fun… you’ll unlock creativity you didn’t even know you had while being happy to show up every … Read more