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10+ Tips for Growing Your Business With Influencer Marketing in 2024 [Small IS the New Big!]

A person in a blue sweater and jeans sits on a brown chair, holding a slice of pizza. They are in front of a ring light and camera, with neon wall art behind them, including cactus and rainbow designs.

Influencer marketing is more than just a trend… It’s a pivotal tool in today’s digital marketing toolkit. Influencer marketing offers a direct route to engaging audiences and elevating brand presence. With the right tactics — from collaborating with micro-influencers to embracing user-generated content — you can reach a new, highly relevant audience and achieve noticeable … Read more

Your Most Pressing Online Course Creation Questions Answered (Honest & Unedited)

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I answered the most pressing questions about creating and launching an online course that’s successful NOW and in the future! Hope this replay helps you in your course creation journey. 🙂 Read the transcript below: Hey, it looks like we’re live. Hey, everyone, let us know in the chat, whether you can see me dancing … Read more

How to Attract High Profile Speakers to Your Events

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Before you go…Get Instant Access to my FREE Dopamine Button Guide! Inside, you’ll discover 3 little-known brain hacks that skyrocket your course engagement & sales… Here’s the thing: the “old way” of designing and launching courses just isn’t cutting it anymore. If you want to attract students who buy and keep buying (not to mention … Read more

60+ Digital Products Entrepreneurs Can Sell in 2024 (& Beyond)

60 Digital Products Entrepreneurs Can Sell in 2023

Looking for a go-to list of digital product ideas you can sell? In this post, I’ve rounded up 64 digital products that savvy entrepreneurs and digital marketers can create — and begin selling — in a matter of hours. Will all of these ideas fit what you do? Probably not. But many will. And a … Read more

3 Little Known Ways to Create (or Resuscitate!) a Fun, Engaging Online Community People Can’t Get Enough Of

A woman in a red dress smiles and speaks into a microphone headset. She stands in front of a large screen displaying numerous video call participants. The setting appears to be a virtual event or conference.

Most entrepreneurs have no problem coming up with a ton of great ideas.

And when it comes to product creation (which happens to be my zone of genius :-)) here’s what I can say for sure…

Ideas are NOT the problem.

Just about every one of my students and clients can churn out awesome product ideas without breaking a sweat.

But how do you know if your idea will go down well with your audience?

How do you know if people will even want your product let alone pay for it?

In this week’s post, I’m sharing exactly how to choose a profitable product idea that’ll practically fly off your (virtual) shelves!

7+ Essential Marketing Channels to Elevate Your Business

A person using a smartphone with various icons floating around, including a lightbulb, envelope, shopping cart, globe, and speech bubbles, symbolizing communication and digital connectivity. The background is blurred and abstract.

Whether you’re a startup fresh off the boat or an enterprise looking for the next big leap, choosing the right marketing channels is crucial. Think content that tells your story, social media that connects and emails that engage — it’s all about getting your message heard, loud and clear. In this post, I’ve got the … Read more

Course Creation Software: 10 Top Options for 2025

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Searching for the right course creation software can be a daunting task. But, good news… I’ve done the heavy lifting for you. Whether you’re an educator aiming to connect with students or a business looking for robust training platforms, in this post I’ve rounded up the top 10 options, highlighting their key features and standout … Read more

How to Create an Online Course [Guide for 2025]

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If you’ve been thinking about creating an online course, chances are: But despite the passion you feel to help others, you may be dragging your feet. You’ve got so much to share. Where would you even start? From the topic to the tech to the marketing and everything in between, there are so many moving … Read more

Marisa & Murray Turn 10: Lessons Learned From 10 Years of Work, Love, Life Partnership

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Murray and I just celebrated our 10 Year Wedding Anniversary on the Croatian coast. It was part of a 2 ½ month lifestyle experiment in Europe, seeing where we could productively live and work, while building more novelty and adventure into our lives. (I’ll tell you more about our Grand Plan in Lesson #10 🙂) … Read more