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How to Build an Email List With Lead Magnets: A Step-by-Step Guide for 2025

A person holds a large red and white magnet above a group of small white paper cutouts of people. One of the paper figures is attracted to the magnet. The background is a gradient of yellow tones.

Has this ever happened to you? You open Google, type in “How do I build my email list?”, scroll through a few blog posts, and then close your laptop in frustration. Weeks later, you realize you’re back at square one, still thinking, “I really need to build my email list.” If that sounds familiar, you’re … Read more

8 Subject Lines That Get Your Emails Opened

Colorful envelopes scattered on a blue background, with a white illustration of an envelope flying upwards.

When it comes to building and growing your online business, few things are as important as email marketing. It’s your direct line to your audience, and the subject line is your first (and sometimes only) chance to grab their attention. But how do you stand out in today’s crowded inboxes? The answer lies in crafting … Read more

10+ X/Twitter Alternatives Elon Musk Doesn’t Want You to Know

A hand holding a smartphone displaying Twitter posts with a financial chart on a computer screen in the background. The Twitter account appears to belong to a user named Elon Musk.

Tired of X/Twitter? Seeking a fresh social media platform?  Well, you’ve landed in the right spot.  This rundown of Twitter alternatives offers a buffet of options for your scrolling pleasure.  From well-known platforms to hidden gems, we’ve got the inside scoop on where to get your next hit of social content. Let’s begin. Why You … Read more

The Beginner-Friendly, 5-Step Guide to Email Marketing

A person holds a smartphone in a dimly lit setting. Numerous email icons hover above the device, with one showing a red notification indicating 12 unread messages, highlighting digital communication.

Ready to kickstart your email marketing journey?  This beginner-friendly guide breaks down email marketing into five simple steps. It’ll give you a clear path and practical advice for connecting with your audience, building relationships and growing your business.  And we’ll start with the big one… 1. Choose an Email Marketing Platform Picking the right email … Read more

How to Get Followers on X/Twitter: 10 Brilliant Tips & Tricks

A person holding a smartphone displaying the Twitter sign-up screen. The phone is in front of a laptop and a computer mouse on a desk. The screen reads, See whats happening in the world right now and features a Create account button.

Want to boost your Twitter (now known as X) followers?  Well, you’ve landed in the right spot.  Whether you’re starting from scratch or looking to expand your reach, these tips and tricks will show you how to get followers on X/Twitter effectively.  No filler, no fluff, just cold hard strategies that’ll help you grow on … Read more

The Beginner’s Guide to Online Marketing (With Tips & Strategies)

Hands interacting with a smartphone, surrounded by floating icons, including a shopping cart, currency symbols, a bar graph, and social media icons, on a blurred blue and pink background.

Are you ready to experiment with online marketing but feeling overwhelmed? You’re in the right place.  This beginner’s guide breaks down the essentials of digital marketing, making it easy to understand and implement.  Whether you’re a small business owner or an aspiring marketer, we’ll help you navigate the online world confidently. What is Online Marketing? … Read more

10+ Tips for Crafting an Effective Email Marketing Strategy

A hand holds a yellow envelope illustration over a yellow background with doodles of white envelopes. A laptop, notebook, and sticky notes are in the background. The text Email Marketing is written in bold white letters.

Crafting an effective email marketing strategy isn’t easy… With the constant influx of messages flooding our inboxes, a well-crafted email marketing strategy can help you connect with your audience, build trust, and, ultimately, drive conversions. In this post, I’ll share 11 actionable tips backed by industry experts that will help you craft an email marketing … Read more

7+ Tips for Crafting a Great Inbound Marketing Strategy

A workspace with a keyboard, colored pencils, cookies, and a diagram titled Marketing Strategy. Arrows point to areas such as website design, planning management, offline integration, traffic building, social media, conversion analysis, and optimization.

Have you been trying to navigate the choppy waters of digital marketing? Then you know the importance of a robust, well-thought-out inbound marketing strategy. It’s more than just drawing people in… It’s about creating valuable experiences that have a positive impact on your audience (and your brand). From understanding your audience to leveraging social media, … Read more

7 Email Drip Campaign Examples to Inspire Your Own in 2023

A person holding a smartphone with colorful envelopes emerging from the screen, symbolizing sending or receiving emails. The phone is placed above a laptop, suggesting communication and technology in a digital context.

Looking for some drip campaign examples to enhance and inspire your own? Perhaps the impressive ROI (Return On Investment) from email marketing has piqued your interest. But how can you stand out amongst the crowd?  Heck, where do you even start?  And which campaigns should you automate? In this post, I’ll answer these questions and … Read more

8 Free Email Marketing Tools: A Wallet-Friendly Guide for 2023

A workspace with a laptop and tablet displaying email notifications. Business reports with charts are scattered on the desk, along with a pencil, a small plant, and a sticky note.

Are you looking for free email marketing tools to level up your email campaigns? Maybe you’re one of the many people who’s noticed the impressive average return on investment (ROI) attached to email marketing and you want in. But with so many tools on the market, which one should you choose? In this post, I’ve … Read more