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What is Mobile Learning? A Filler-Free mLearning Primer for 2025

A woman in a yellow sweater smiles while looking at her smartphone. She is holding a coffee cup and wearing white earphones, standing on a city sidewalk with blurry street and bus in the background.

Mobile learning, or mLearning, is transforming how we learn. It’s bridging gaps, making education accessible and injecting fun into the learning process. And we’re not just talking about eBooks or online quizzes… We’re talking about a whole new world of AI-driven, immersive, interactive learning experiences. In this post, I’m going to help you cut through … Read more

10 Steps to Boost Digital Engagement on Social Media

A person wearing sunglasses and a yellow jacket holds a large pink social media notification icon with a heart and the number one on a bright yellow background.

Navigating the waves of digital engagement on social media can feel like setting sail without a compass… The space is buzzing and, to stand out, you need more than just a map. You need a foolproof strategy. In this post, I’m going to give you just that. You’ll learn the steps needed to transform your … Read more

7 Must-Have Marketing Automation Tools (+ 7 Great Alternatives)

Four people sit on the floor with laptops, surrounded by colorful icons representing various social media platforms and digital symbols, such as hashtags, clouds, and notifications.

Drowning in a sea of marketing tasks and wishing there was a life raft? Well, it’s time to ride the wave of efficiency with marketing automation tools. These gems are not only time-savers but they’re also your secret weapon to cranking your business success up a notch, or ten. From tidying your social media calendar … Read more

5 Tips for Crafting an Effective Brand Strategy (2024)

A large yellow megaphone is surrounded by various hand-drawn business and science-related doodles, including graphs, mathematical formulas, gears, and magnifying glasses on a yellow background.

Ready to sculpt a brand strategy that not only resonates but also puts your brand on the map? Here are 5 tips for crafting an effective brand strategy in 2023 including real-world examples that’ll inspire your own brand strategy.

10 Influencer Marketing Tools You Should Try in 2024

Several hands holding smartphones arranged in a circle, each displaying different social media notifications: 345 followers, 128 messages, 56 location tags, 31 emails, 12 photo notifications, 74 likes, and 497 hearts.

Looking to take your influencer marketing game to the next level? Or maybe you’re new to influencer marketing and need some reliable, tried-and-true tools to help you navigate the waters. Either way, in this post you’ll learn about 10 tools (some well-known, some under the radar) that many marketers swear by.

Transform Touchpoints Into Turning Points: Using Customer-First Messaging to Fuel Your Growth

A person holds a smartphone displaying an email app. The screen shows a new message notification with a red badge and an envelope icon. Blurred background with a table and chairs.

As budding entrepreneurs or established business owners, we’ve all felt at some point that we’re in unfamiliar territory, whether that’s due to our personal circumstances or the unprecedented challenges we face. You might be in the heart of a bustling city or tucked away in a quiet, small town. You might have spent years off … Read more

6 Teaching Styles for Online Course Creators (+ Pros & Cons)

A person wearing headphones sits at a desk, engaged in an online session. They hold up a book to a camera on a tripod, with a laptop open in front of them. Bookshelves and a plant are in the background, adding to the cozy study setting.

The same ol’ “sage on the stage” teaching styles don’t quite cut it in this digital domain. That’s where the magic of modern pedagogy swoops in. Think video-based lectures that captivate, interactive webinars that spark debate, gamified modules that enthrall. Curious about how to spice up your digital classroom? Eager to find teaching styles that resonate with your online audience? Then, this post is for you!

How to Start a Business: 10 Simple Steps for Beginners in 2024

An open book with the title How to Start a Business next to colorful bar graphs and a calculator. Glasses are placed nearby.

So you want to know how to start a business… but you’re completely lost, right? Don’t worry. Every aspiring entrepreneur feels this too. And that’s why I’ve put together this easy-to-follow guide to demystify the startup process and help you start your business today.

10+ Great Branding Ideas to Help Your Business Stand Out (2024)

A colorful creative workspace with collage materials, including photos, color swatches, sticky notes, and an open notebook with tabs. The desk is cluttered with papers and art supplies, suggesting an ongoing design project or brainstorming session.

Ever wondered how successful businesses stamp their identity and stand out from the rest? The secret lies in innovative branding ideas. It’s all about showcasing your uniqueness, connecting with your audience and creating a memorable impression. From embracing your quirks to delighting your customers with surprises, in this post, I’ve got 11 actionable strategies that will elevate your branding game.

10 Business Models That’ll Inspire Your Own in 2024

A tablet displaying bar and pie charts, with a globe atop, is placed on a desk. Surrounding it are various financial documents and a black leather planner, suggesting a business or financial analysis setting.

Lookin’ to shake up the business world with your next venture? The key lies in the heart of your operation: your business model. The business landscape of 2023 is a kaleidoscope of successful models, from the comforting predictability of the Subscription Model to the bold lure of the Razor-and-Blades Model. And in this post, you’ll … Read more