You’ve probably heard the saying, “You never get a second chance to make a first impression.” This holds true for sales pages. When someone lands on your page, you have a very short window to convince them that what you offer is the solution to their problem. Whether you’re selling an online course, product, program … Read more
Many people start their online course businesses as a side hustle, hoping to one day make it their full-time gig. But making that leap can feel like an impossible dream. The truth is that transitioning from a small course side project to a full-time, profitable business isn’t just about luck. It’s about taking the right … Read more
If you’ve been anywhere on the internet in the last year and a half, you’ve probably seen ads promising to teach you how to build a course using AI. Sounds pretty simple, right? Just plug in your ideas, let the AI do its magic, and voila! You’ve got a course. But here’s the thing: while … Read more
I still remember the day we launched the first Experience Product Masterclass (EPM). It was exhilarating, nerve-wracking, and, honestly, a bit chaotic. As someone who’s always looking to elevate the experience… I’ve kept iterating and iterating and iterating our signature program — the Experience Product Masterclass — to awesome, including refilming the entire program direct-to-camera … Read more
The difference between the online businesses that will thrive and the ones that will fizzle in the next few years? Those who leverage AI to scale, and those who hope the robots will just go away. In this post, I’ll explain how to use AI to scale your business. Because if you want to keep … Read more
You’ve been told a lie your entire life. A lie that’s prevented you from achieving the success and fulfillment you desire. What lie am I talking about? The lie that starting an online business is risky, complicated and dangerous. In other words, starting your own business isn’t worth it. But I’m here to call BS … Read more
The difference between the online businesses that will thrive and the ones that will fizzle in the next few years? Those who leverage AI to scale… and those who hope the robots will just go away. Below, you’ll find a breakdown of the BEST AI tools to scale your business… I definitely recommend you watch … Read more
Entrepreneurs – even the most successful ones – can fall victim to financial mistakes. Take filmmaker George Lucas of Star Wars fame… In the mid-’80s, he was having cash flow issues. He had invested heavily in new technology that hadn’t quite taken off while his returns from Star Wars were starting to dwindle. So he … Read more
Back in 2010, I was charging $15 an hour for my time — and the thought of asking for more seemed… well, outrageous. But let me tell you a secret: I was wrong. Let’s talk about pricing. It’s not a reflection of your self-worth but the VALUE you deliver. Here’s where it gets fun: I’m … Read more
I want to tackle a question I get all the time from people who want to create an online course: How do you pick a profitable niche? Because in an online world that’s noisier than ever and in an online education industry that’s projected to hit nearly $3 billion dollars a day by 2028… carving … Read more
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