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State of the Internet 2022: 7 Trends That Are Redefining Online Business as We Know It

2022 trends

The French astronomer Nostradamus is still famous — 500 years after his death — for predicting the future. I’m guessing I won’t be famous for that… 🙂 But I do have a sense for what’s coming down the pikes online in 2022.  At the end of every year, I blog about how I see the … Read more

How to Play Social Media Roulette and Win: Save Your Time, Money, Energy (and Sanity!) With the Simplest Social Media Strategy. Ever.

Close-up of a roulette wheel with a small white ball resting on the number 6, ready for its social media debut. The numbers alternate in striking red and black, framed by a gold outer edge.

When it comes to using social media for business, it can sometimes feel like you need to be in a million places — and on a million different platforms — all at the same time. but the MOST successful entrepreneurs on the planet use a social media strategy that everyone else seems to miss (although it’s right there staring us in the face)…

The 4 Steps to Becoming Extraordinary

A person stands on rocky terrain at sunrise, holding a child on their shoulders. The silhouettes are set against a bright sky, symbolizing adventure and togetherness.

If you ask 10 people if they’re smarter than average, 9 of them will say yes. But the truth is that only 4 of them actually are.  The same thing happens when you ask 10 people if they have above-average looks.  Or above-average driving skills. You name it. It happens no matter what you ask.  … Read more

10 Eye-Catching Brand Design Examples to Awe & Inspire You

A person holds a cup of tea while working on a laptop displaying a Brand concept map. The desk is cluttered with colorful papers, a color guide, a calculator, and a pen.

If you’re anything like me, you love to collect “swipes” that you can pull inspiration from for your own branding and marketing. That’s why I wanted to share with you my curated collection of dazzling brand design examples that have given me so much inspiration. I think they’ll inspire you too 🙂 We’ll look at … Read more

Cha-Ching! The Ultimate Guide to Choosing the Right Product for the Right Market at the Right Time to Open the Income & Impact Floodgates

A compass rests on a rock with a blurred, sunlit background. The compass needle points toward the cardinal directions, capturing a serene and adventurous atmosphere.

I want you to know that no matter where you are in your business right now, you can start to create significant income with your online products… You just need to know how to create the right product at the right time for your business… (and avoid the wrong products)! And that’s what this guide is all about.

The 3 Essential Parts of Your Business Message

A glass bottle lies on a sandy beach, slightly tilted, with a rolled-up scroll inside. The ocean and sky are visible in the background, creating a serene and hopeful atmosphere.

Crafting your message is one of the hardest things you’ll do as an entrepreneur. It’s not a flip that you switch. It’s not something you do once and call it a day. Instead, you have to constantly evolve, iterate, and refine as you get more clear and grounded in the unique value you’ve got for the world. Learn the three parts of your message and how to cart one that drives massive action and gets real results for your business.

How to Grow and Scale a Business

Stacks of coins arranged in ascending order, each topped with a small sprouting plant, symbolizing growth and investment. A jar filled with coins stands beside the stacks with a plant growing from it, set against a blurred green background.

Just like we need food, oxygen and water to survive, your business needs money, customers and support. And most people who want to grow and scale their business focus on what they want instead of what their business needs. But when you shift your focus to what your business needs, you’re able to take this longer-term view that sets you up for success — not just now — but in the future. 
Scaling your business is about taking the ceiling off, so you can continue to grow, and your business can continue to grow beyond your limits, beyond what you’re capable of doing on your own. And to do that, you’ve got to take consistent strategic action. So how can you take the ceiling off your business and grow and scale beyond what you thought was possible? By taking these 5 actions.

101 Content Marketing Statistics to Know (& Put to Use)

Notebook with Content Marketing written in the center. Surrounding words and icons include: Research, Target, Analysis, Feedback, Content, and WWW, representing strategies and elements of content marketing. Colorful pens and thumbtacks are nearby.

With all the advantages of content marketing — building brand awareness, better customer retention rates, increased traffic to your website, improved search engine rankings, higher conversion rates, and more leads from social media — it’s a must for any business.
Looking at data gives you critical insight into the ways other businesses and content marketers are using content. As a result, you gain fresh ideas and new perspectives to shape your content strategy.
Here are 101 illuminating content marketing statistics you should consider when planning your marketing strategy.

How to Get Powerful Client Testimonials

What do you do if you’re not getting enough sales?

The answer could be a lot simpler than you think because you might be missing just one ingredient in your sales and marketing message…

Social proof.

So that’s basically success stories and powerful testimonials from students and clients and it’s the credibility you get — not from what you say — but from what other people say about you and your work. In this post, I outline exactly how to get testimonials that will increase sales and grow your business.

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