Blink your eyes three times. 1 second. That’s the amount of time it takes for 10 new websites to hit the internet.
That’s 86,400 new sites each day! Holy Christmas! How do you compete against that?
It’s actually easy when you tap into these 7 new conversion trends I’ve identified. Here they are, starting with The. MOST. Important. One. Of. All.
The one trend to Rule Them All…
Perfectionism. It’s like kryptonite for smart people.
Almost 80% of us smarty-pants are perfectionists.
It’s what makes us awesome… and formidable…
And what stops us DEAD in our tracks.
So lost in the details we lose perspective.
It’s one thing to have Big Hairy Audacious Goals (otherwise known as BHAGs)… it’s another thing to set those goals so high they’re impossible to achieve… and to tether our self-worth to mission impossible.
That’s a recipe for depression, stress, anxiety and other health issues. Literally.
Research shows us high-achievers suffer more than the average bear… and we often leave in our wake a trail of broken dreams and broken relationships.
With great gifts, sometimes comes great suffering.
My name is Marisa Murgatroyd and I’m a perfectionist.
They say the first step to recovery is admitting that I can’t control my compulsion towards perfectionism.
So there it is.
If you sell any kind of 1:1 or high-end group offerings such as coaching, consulting, speaking or done-for-you services, the first step to enrolling new customers is usually getting a prospect on the phone to see if it’s a fit.
One of the fastest ways to fill your coaching, consulting, speaking or service business is to do more free initial consultations with qualified prospects.
I can’t tell you how many times I’ve talked to students who were having a hard-time filling their practice. Then, when I asked them how many initial consultations they were doing, they said none. Zip. Zero. So it was pretty obvious why they didn’t have the client-base they wanted.
And, when I reviewed their website, 9 times out of 10, they didn’t have a good process in place to turn visitors into prospects by getting them signed up for a free discovery call.
Not a lot of Wordpress or Squarespace templates come with this functionality baked into it, so most people just add a “schedule a call” link or button on their coaching or services page and that really doesn’t work well enough, especially when you’re first getting started and you don’t already have people coming to you site ready to work with you. That’s why we’ve included 2 free consultation page templates optimized to get the right people on the phone with you in our Take Flight Now web packages.
Here’s the simple 2-step process we use for optimizing your website to grow your client-base:
Very few people realize that you can actually publish your blog directly to Amazon Kindle.
The really cool thing about this strategy is that allows your tribe to download your blog posts to their Kindles to read anytime they like – even when they’re not online. That means they could be reading your blog post in line at the grocery store or from the top of Mt. Everest if they want to….
This gives the content you’ve already created WAY more visibility and reach.
Now, there are a few nuances to doing this. And, in this tutorial, I’m going to teach you step-by-step exactly how to publish your blog to Amazon Kindle.
The first thing you need to know is that, although your blog is published to the Kindle platform, it is different from the KDP platform or the place where you publish your Kindle books, which is called Kindle Direct Publishing. It’s pretty easy to do.
Just head over to www.KindlePublishing.Amazon.com. This is where you do your blog publishing. And it’s entirely different from the Kindle Direct Publishing (KDP) platform. Here’s the thing, you can sign up and create a new account but your KDP credentials will not automatically work. You need create a new free account on this platform.
Once you navigate over to that URL, at the very top of the page you’ll see, “Your Blogs.” Click there. Once you’re in the program, you will click “Add Blog” right over there off to the side. Just click the little plus sign and it will take you to this page where you’re going to add your blog.
Specifically, Kindle needs your RSS feed. So you’re going to put in your RSS feed there and then you’re going to validate the feed right here. You will then pop this little green check mark that says “Feed validation successful” which means Kindle and your blog are talking, right? That’s cool.
Then it will bring you to this page and you’re going to need to—again, give the specifics about your blogs, you’re going to put in your blog title—so in this case I put in “Daniel Hall Presents”.
Then you put in your blog description to really inspire new people to read your blog.
It was 12:25pm.
Denis could have been hard at work in his little Provencal grocery store.
But instead, his store was shuttered, and he was outside sitting on the bench with his wife, watching life go by.
Looking calm and relaxed, he turned and greeted us as we walked past.
“It’s a beautiful day!” he said cheerfully.
Each day, they open at 8:30am and then go home for lunch by 12:30pm.
And then, if their grandkids aren’t being too cute (and if they feel like it), they re-open again from 3:30-5:30pm.
They work no more than 6 hours a day, 5 days a week.
Sometimes they decide to take an extra day off just because…
Spontaneously shuttering their doors and setting off to visit their daughter or whatever else they feel like doing.
We told them how amazing this was to us, being city folks from a busy-land.
“We work when we want, not when you want..” he replied, his eyes glittering.
There comes a point in the journey of every successful entrepreneur where they ask themselves, “Is this it? Is this all?”
They’ve had the success. They’ve made the money. But they’re still not satisfied.
Beyond that, they’re burnt out. Exhausted. Tired of working day and night for something that’s no longer bringing them happiness.
The question is, what do you do when you hit this point?
How do you rebuild your business from the ground up in a way that will support you over the long-term?
Best-selling author and million-dollar business builder Alexis Neely had to go through divorce and bankruptcy to figure it out and now she wants to help other entrepreneurs discover their own path to financial liberation and personal sovereignty during our upcoming Online Business Superhero Summit.
Here’s Alexis’s story. I know it’s long but I definitely recommend that you tune-in.
The feedback we got from our tribe on this was amazing:
“Oh my God! We came for online business facts and we are getting life wisdoms, so moving and valuable.”
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