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4 Common Types of Intellectual Property (+ 4 Others to Know)

Close-up of a person wearing light gray Nike sneakers with a black swoosh, standing on a textured outdoor surface. The person is wearing brown pants slightly rolled up at the ankles. The background is blurred.

There are many types of intellectual property, and it can be confusing to know which ones apply to you and your business. In this post, we’ll go over the four most common types of intellectual property (trademarks, trade secrets, copyrights and patents), plus four lesser-known types that may be relevant to you. But before we … Read more

Art VS Business: How Making Your Business Your Work of Art will Save the World

A woman in a red dress stands with arms outstretched, basking in bright sunlight on a street with trees. A bubble floats nearby, and the photo has a soft, dreamy atmosphere.

If you’ve ever bored by business or marketing – or even worse your business or marketing – this video is for you… I’m here at what I call the Sock Tree House at the corner of 24th and Pacific. What I love about the Sock Tree House is that you think the tree is just … Read more

Leaderboard Love: How a Little “Friendly Competition” Can Move Your Tribe into Massive Action

Silhouettes of four people against a vibrant sunset. One person stands with hands in prayer, another jumps with arms raised, while the remaining two strike different poses. Birds fly in the background, and colorful clouds fill the sky.

Whether in business or life, have you ever thought about why you take the actions you take on a daily basis? What is that really motivates you to take action and stay in action? Is it the sheer joy of what you do or is it the promise of some kind of reward or outcome? … Read more

The Secret to Unlimited Growth Is Not What You Think It Is

A couple walks hand in hand through a misty landscape at sunrise. The sun casts a bright glare, creating a golden glow around them and projecting long shadows on the ground. A mountain silhouette is visible in the background.

There are all kinds of logical reasons to continue doing the things you’re good at — such as you’re damn good at it, saving money or because it’s just easier & quicker to just keep doing this stuff than it is to train someone else to do it for you. It seems logical, but it’s a trap that keeps you stuck where you are. Here’s what to do instead…

You Are Not Your Business: How to Let Go and Enjoy the Ride

A black stencil drawing of a smoking pipe is centered on a rough, textured wall. Below the pipe, the text reads Ceci nest pas une pipe in a cursive font.

You are not your business — vous n’êtes pas vos affaires. I remember being fascinated with the Dada and Surrealist art movements during a trip to Europe in my high school years. The art I saw there opened my mind to new ways of perceiving the world. I still remember the first time I saw Rene … Read more

Why Overwhelm is Actually a Good Thing (for your Business, and for You, too)

A person lies on a surface with sticky notes covering their face, displaying phrases like You got this, Hustle, and Team no sleep. Additional notes surround them with words such as Grind and Work hard.

In literally every single program I’ve ever taught and every single program I’ve ever been a part of, I hear people complain that they feel “overwhelmed”. Overwhelm has clearly earned a reputation as one of today’s bad guys…  along with the other usual suspects such as stress, burn-out, overwork, smoking, poor diet and a million … Read more

Does Your Business Have a Big But?

A wooden table filled with various dishes: a large salad bowl, plates of stuffed olives, small bowls of dips, and other assorted foods. The table is set indoors with soft lighting.

Summer 2016 and Murray and I are wandering the streets of Rome on a HOT summer day… the kind of day that sends you beelining for the shade. So when Murray spies a sign for a rooftop bar in the Hotel Valadier, we veer into the lobby and up the elevator to the bar. It was a … Read more

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