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13 Eye-Opening Twitter Statistics (+ 7 Not-So-Surprising Ones)

Looking for some interesting Twitter statistics you can use in your next article, presentation, or dinner conversation with friends? In this simple, easy-to-read post, I’m sharing 13 Twitter statistics that’ll catch you by surprise, plus 7 “obvious” ones that’ll have you nodding your head in agreement (or shaking it in disbelief). Let’s dive right into … Read more

10+ Simple Facebook Marketing Tips to Boost Your Brand in 2024

I’ll cut right to the chase… If you’re looking for some simple, straightforward Facebook marketing tips that’ll help you reach your target audience and grow your business, this post is for you. Sound good? Let’s dive in. 1. Use a Business Page (NOT a Personal Profile) Many business owners make the mistake of using their … Read more

10 Great Influencer Marketing Examples (& What They Do Well)

If you want to tap into the power of influencers to promote your brand or product to new customers, you’ll love the influencer marketing examples I’m about to share with you. These are some of the best examples of influencer marketing campaigns from around the web. Browse them, make note of what makes each of … Read more

6 Pro Tips For Writing Copy That Sells

Author and journalist Mary Heaton Vorse said it best… “The art of writing is the art of applying the seat of the pants to the seat of the chair.” And when I first started writing copy for my business, I took a few copywriting courses and read some books on persuasive writing. While they did … Read more

11 Great Email Marketing Examples (That’ll Inspire Yours) in 2024

Looking for email marketing examples to inspire your own campaigns? With around 333B emails being sent and received each day, it’s becoming harder and harder to stand out in your audience’s overcrowded inbox. But it can be done!  For instance, sometimes you have to do something completely unexpected or even “offensive” to get your audience … Read more

5 Steps to Create a Great (& Professional) Social Media Profile

I’ll cut right to the chase… below you’ll find the exact steps to create a memorable, professional social media profile. No filler, no fluff and no needless information to wade through; instead, you’ll learn how to ensure your Facebook, Twitter, Instagram and other social media profiles are ready for primetime. Ready? Let’s dive in. How … Read more

101 Content Marketing Statistics to Know (& Put to Use)

With all the advantages of content marketing — building brand awareness, better customer retention rates, increased traffic to your website, improved search engine rankings, higher conversion rates, and more leads from social media — it’s a must for any business.
Looking at data gives you critical insight into the ways other businesses and content marketers are using content. As a result, you gain fresh ideas and new perspectives to shape your content strategy.
Here are 101 illuminating content marketing statistics you should consider when planning your marketing strategy.

What is Guest Blogging (& How Does it Work)?

To grow your business — no matter what stage you’re in — you need to consistently attract the attention of your target audience (eventually turning them into customers and repeat buyers).  And fortunately, you don’t have to spend a fortune to drive awareness and attract your ideal audience! What’s the secret? Guest blogging. Guest blogging … Read more

16 Social Media Marketing Tools You Need to Know in 2024

Looking for the best social media marketing tools for your business?  After all, there are so many out there to choose from. And you want something that does exactly what you need it to do without busting your budget.  Welcome to our alphabetized and detailed list of 16 life-changing social media tools.  You’re about to … Read more

10 Tips for Creating a Winning Social Media Marketing Strategy

Creating a social media marketing strategy is a cakewalk, right? Fire off a Facebook business page with a snazzy-looking banner, follow a few influencers on Twitter, dish out a couple of Instagram stories and you’re done! If only it were that easy… Here’s the skinny: Creating an effective social media marketing strategy is a concentrated … Read more