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How to Start a Blog in 7 Super Simple Steps (2025 Guide)

Hands typing on a laptop surrounded by pink flowers, a straw hat, makeup items, a striped pouch, sunglasses, and a leafy plant on a white surface.

So, you want to start a blog?  Whether you dream of building a side hustle or growing a full-time business, blogging is a great way to reach people and market your business.  But when you’re getting started, it’s easy to feel overwhelmed.  Don’t worry. This guide will walk you through starting a blog in seven … Read more

30+ Astonishing Affiliate Marketing Statistics You Need to Know

A laptop rests on a blue wooden table next to a cup of coffee. A yellow paper reads Affiliate Marketing. Nearby are glasses and a pen.

Do you need authority-building affiliate marketing statistics to enhance your content? Look no further.  I’ve curated a comprehensive collection of astonishing affiliate marketing statistics. Whether researching a new side hustle or writing an article, these data-driven insights will provide valuable information and enrich your understanding of affiliate marketing. Let’s dive in. 1. A significant number … Read more

10+ Side Hustle Ideas That’ll Bring in Extra $$$ Each Month

A woman with curly hair sits at a table, focused on painting. She wears a brown shirt and is surrounded by art supplies. The room has bookshelves and a window with curtains in the background.

Do you need side hustle ideas that’ll bring in some extra money? Thanks to the internet, finding a side hustle is easier than ever. You can work from any location — and you can usually choose your own schedule.  All you need to make a little extra cash is a few ideas, time and persistence. … Read more

101 Content Marketing Statistics to Know (& Put to Use)

Notebook with Content Marketing written in the center. Surrounding words and icons include: Research, Target, Analysis, Feedback, Content, and WWW, representing strategies and elements of content marketing. Colorful pens and thumbtacks are nearby.

With all the advantages of content marketing — building brand awareness, better customer retention rates, increased traffic to your website, improved search engine rankings, higher conversion rates, and more leads from social media — it’s a must for any business.
Looking at data gives you critical insight into the ways other businesses and content marketers are using content. As a result, you gain fresh ideas and new perspectives to shape your content strategy.
Here are 101 illuminating content marketing statistics you should consider when planning your marketing strategy.

What is Guest Blogging (& How Does it Work)?

A person wearing a white smartwatch types on a laptop keyboard. A speckled mug filled with a hot beverage sits on the dark table beside them. The screen displays a website titled Rocket Book Academy.

To grow your business — no matter what stage you’re in — you need to consistently attract the attention of your target audience (eventually turning them into customers and repeat buyers).  And fortunately, you don’t have to spend a fortune to drive awareness and attract your ideal audience! What’s the secret? Guest blogging. Guest blogging … Read more

The Power of Specialization in an Age of Generalists

A vibrant field of yellow flowers with dark centers blooms under the sunlight. The focus is on a tall flower in the foreground, with more flowers blurred in the background, creating a warm and cheerful scene.

Hey hey this is Marisa. I’m right outside of Sunny Blue, which is one of my favorites hole in the wall restaurants in Los Angeles. And what they serve is — get this — rice balls. That is all they serve as rice balls otherwise known as omosubi. Here’s the thing: when you think about … Read more

The #1 Thing You Should Be Writing About: How to Develop a Content Strategy for Your Blog and Social Media

A person is sitting at a wooden table, writing in a planner or diary with a pen. The table also holds a smartphone and a coffee cup. The edges of the image show soft focus, highlighting the act of writing.

If you’re not getting results with business blogging or using social media for business, don’t blame the tools. You probably haven’t designed a content strategy that will engage your target market around your specific topic.

Most people jump into blogging and social media and start posting content wily nily about whatever floats their fancy at that particular moment in time. The problem with this approach is that you may be writing about topics that have little to do with your products and services, so the audience that you’re building may not be interested in what you have to offer.

If you laser focus your posts around the #1 topic your work is about, you’ll drive targeted traffic to your website that is much more likely to buy from you. That doesn’t mean you can’t write about other things, but it does mean that you should choose sub-topics that relate to and support your #1 topic.