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7+ Tips for Crafting a Great Inbound Marketing Strategy

A workspace with a keyboard, colored pencils, cookies, and a diagram titled Marketing Strategy. Arrows point to areas such as website design, planning management, offline integration, traffic building, social media, conversion analysis, and optimization.

Have you been trying to navigate the choppy waters of digital marketing? Then you know the importance of a robust, well-thought-out inbound marketing strategy. It’s more than just drawing people in… It’s about creating valuable experiences that have a positive impact on your audience (and your brand). From understanding your audience to leveraging social media, … Read more

6 Must-Know Inbound Marketing Tools That Won’t Break the Bank

An open notebook with digital marketing icons such as a rocket, gears, and an envelope surrounding the text Inbound Marketing. Nearby, a closed notebook and a container holding colorful pencils are on a gray surface.

Inbound marketing tools are essential for any marketer or business owner looking to attract, engage and convert potential customers.  However, finding the right tools that fit your needs — and your budget — can be challenging.  Fortunately, several affordable inbound marketing tools can help you achieve your marketing goals without sacrificing quality. In this blog … Read more

11 Digital Marketing Strategies to Know in 2024 (+ Best Practices)

A person using a smartphone and tablet at a wooden desk, with digital marketing icons overlaid. The tablet displays graphs, and icons include SEO, AD, MOBILE, E MAIL, VIDEO, and SOCIAL NETWORK. A cup and notebook are on the desk.

“Digital marketing strategy.” Just hearing those three words, you might feel overwhelmed. Like you’re about to dive head-first into a rabbit hole. But you know what? It doesn’t have to be that way! Whether you’re a seasoned pro looking for the next medium to conquer or a brave newbie starting from scratch, this post will … Read more

7+ Free & Paid Video Hosting Sites for Creators in 2024 (& Beyond!)

Illustration of colorful, abstract shapes resembling cameras and lenses against a dark purple backdrop. Elements are in vibrant orange, blue, and pink hues, with cloud-like formations and geometric patterns adding depth and dimension.

On the hunt for the perfect video site? In this post, I’ll explore the ins and outs of 8 popular video hosting platforms. I’ll quickly compare the pros, cons and pricing of each to help you find the one that best fits your needs. Ready to give your videos the stage they deserve? Let’s dive … Read more

25+ Video Marketing Statistics for Creators in 2024

A man and woman sit on a couch, talking. A camera records them while a tablet displays the video feed on a table. The scene is set in a bright room with plants and books.

Welcome to the world of video marketing statistics, where numbers speak louder than words.  Understanding the latest trends and insights is crucial as digital marketing evolves. In this post, we’ll explore over 25 video marketing stats that will help you stay ahead of the curve and elevate your content game.  1. Video marketing is a … Read more

7 Secrets for Standing Out Online in an Unpredictable Marketplace

An ornate, vintage key rests against a small, decorative wooden chest with intricate patterns. The chest sits on a woven mat against a softly lit, textured background.

there are so many people out there with way less expertise and experience than you and me claiming credibility… and building massive audiences online who are hanging on to their every word.

That’s why this year, I’m vowing to put myself out there more — on YouTube, on Tiktok, on the stage, on podcasts — because I’ve earned the right to claim my space in this vast online universe…

And so have you!

Which is why I wrote this post with 7 secrets to claim your rightful space in this vast online universe. 

30+ Inbound Marketing Statistics You Should Know in 2025

A clipboard holds a sales report with charts and graphs, including a pie chart and a line graph. A pencil rests on the paper, and a calculator is partially visible on a wooden desk.

Looking for solid inbound marketing statistics to use in your content? Overwhelmed by all the posts listing hundreds of statistics you can’t possibly go through? Or maybe you’re annoyed because you keep finding old statistics that haven’t been relevant for several years? If you answered “yes” to any of these questions, you’re in the right … Read more

12 Powerful Digital Marketing Examples to Inspire You in 2023 (& Beyond!)

A digital marketing concept image with a laptop showing Digital Marketing on its screen. Surrounding the laptop are icons of a dollar sign, heart, magnifying glass, megaphone, and thumbs-up against a blue background.

So, you’re after a few digital marketing examples to inspire your next campaign. You understand the need for a digital marketing presence, as every statistic you see points towards it… But where do you start? Luckily, I’ve picked some of the best examples to get your creative juices flowing. Let’s jump in! 1. Volkswagen Beetle: … Read more

7 Email Drip Campaign Examples to Inspire Your Own in 2023

A person holding a smartphone with colorful envelopes emerging from the screen, symbolizing sending or receiving emails. The phone is placed above a laptop, suggesting communication and technology in a digital context.

Looking for some drip campaign examples to enhance and inspire your own? Perhaps the impressive ROI (Return On Investment) from email marketing has piqued your interest. But how can you stand out amongst the crowd?  Heck, where do you even start?  And which campaigns should you automate? In this post, I’ll answer these questions and … Read more

10 Great YouTube Alternatives for Content Creators in 2025

A person holds a smartphone displaying the YouTube logo in front of a laptop showing a YouTube homepage. A notebook and pen are nearby on a wooden table.

Looking for YouTube alternatives? Platforms for creatives to share their passion and message with the world (and maybe even profit from it)? Spaces where users can find entertainment, inspiration, information and community (or at least two or more of these things)? If so, you’ve come to the right place! In this post, I’m going to … Read more

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