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X/Twitter Ads for Beginners: 21 Mistakes to Avoid in the Elon Era

twitter X

Diving into X ads (formerly known as Twitter ads) can feel overwhelming. But… It’s a game-changer for reaching your audience where they’re most engaged. And, when you’re starting, knowing what NOT to do is just as vital as what to do. From ad copy that connects to timing your tweets for maximum impact, steering clear … Read more

How to Make Money on Instagram: 10+ Tips That Work in 2024

How to Make Money on Instagram 10 Tips

Looking to crack the code on how to make money on Instagram? You’re in the right spot. Whether you’re thinking of affiliate marketing, crafting compelling stories or diving deep into the world of paid ads, the goldmine of possibilities is right at your fingertips. And with actionable techniques, specific strategies and a sprinkle of persistence, … Read more

The ONLY 2 Pieces of Messaging You Need to Get People to Buy From You in 2024

Magnet, You Need to Get People to Buy From You

One of the biggest challenges every coach, consultant, service provider and course creator has is saying what they do in a way that really resonates with their potential clients. Am I right?  The market is huge, but so is the competition. Which is why in my program, Live Your Message Lab, I teach my students … Read more

13+ Strategies to Boost Your Business With Pinterest Marketing

pinterest marketing

You know, there’s a reason so many smart people dive headfirst into Pinterest marketing. It’s not just another platform… It’s a goldmine for businesses ready to tap into a community eager for inspiration and discovery. And here’s the best part: mastering Pinterest marketing isn’t about following the crowd, but about carving out a unique space … Read more

10+ Tips for Growing Your Business With Influencer Marketing in 2024 [Small IS the New Big!]

Influencer marketing is more than just a trend… It’s a pivotal tool in today’s digital marketing toolkit. Influencer marketing offers a direct route to engaging audiences and elevating brand presence. With the right tactics — from collaborating with micro-influencers to embracing user-generated content — you can reach a new, highly relevant audience and achieve noticeable … Read more

60+ Digital Products Entrepreneurs Can Sell in 2024 (& Beyond)

60 Digital Products Entrepreneurs Can Sell in 2023

Looking for a go-to list of digital product ideas you can sell? In this post, I’ve rounded up 64 digital products that savvy entrepreneurs and digital marketers can create — and begin selling — in a matter of hours. Will all of these ideas fit what you do? Probably not. But many will. And a … Read more

7+ Essential Marketing Channels to Elevate Your Business

Whether you’re a startup fresh off the boat or an enterprise looking for the next big leap, choosing the right marketing channels is crucial. Think content that tells your story, social media that connects and emails that engage — it’s all about getting your message heard, loud and clear. In this post, I’ve got the … Read more

10+ Tips for Crafting an Effective Email Marketing Strategy

Crafting an effective email marketing strategy isn’t easy… With the constant influx of messages flooding our inboxes, a well-crafted email marketing strategy can help you connect with your audience, build trust, and, ultimately, drive conversions. In this post, I’ll share 11 actionable tips, backed by industry experts, that will help you craft an email marketing … Read more

8 Affiliate Marketing Tools That’ll Help You Earn Money in 2024

Affiliate marketing isn’t just a fad… It’s a powerhouse money-making strategy for entrepreneurs, brands and business owners. But here’s the thing: To truly leverage its potential, you need the right tools. We’re talking top-tier, game-changing affiliate marketing tools that’ll set you miles ahead of the competition. In this post, I’ve sifted through the noise to … Read more

14 Steps to Mastering A/B Testing for Your Business in 2024

Want to up your A/B testing game? You’re not alone… Every brand, entrepreneur, and business owner is striving for optimization, especially in the digital landscape. So let’s run through the basics. What you need to do (and not do). What works (and doesn’t). Let’s dive in. We’ll start with the obvious question… What is A/B … Read more