With the rise of the digital age, digital marketing jobs are becoming increasingly popular and lucrative. This post explores some of the most popular and highest-paying digital marketing jobs available today. I’ve included the average salary, required skills and resources. Whether you are just starting out or looking to switch careers, you’ll have the information … Read more
If you’re looking for some email marketing statistics to learn what’s working best in 2023, you’re in the right place. Email marketing is one of the most popular marketing strategies, and it’s only getting stronger. According to Statista, there will be 4.5 billion email users worldwide by the end of 2025. However, email marketing is … Read more
Looking for homepage design examples that’ll wow and inspire you? Want a “starting point” you can customize, tweak and make your own? In this post, I’m going to share with you 11 great homepage designs. I’ll show you why they’re effective, plus give you takeaways you can apply to your own homepage’s design. Let’s get … Read more
What digital marketer doesn’t love a good marketing quote? In this post, I’ve compiled 101 of the very best marketing quotes from business owners, entrepreneurs, thought leaders and more — each selected to wow you, inspire you or give you a swift kick in the rear. What are we waiting for? Let’s jump right in. … Read more
As a business owner, you know that building brand awareness is key to your success. If people don’t know who you are or what you do, they’re not going to buy from you. In order to increase brand awareness in 2023 (and beyond), you need to employ some of the best strategies out there. In … Read more
Who are you? What do you believe in? What makes you different? No, you’re not starting a life-coaching session – you’re creating your brand identity – the unique way you present your business to your target audience. But what exactly is a brand identity and how do you create one? This post will define brand … Read more
Looking for some interesting Twitter statistics you can use in your next article, presentation, or dinner conversation with friends? In this simple, easy-to-read post, I’m sharing 13 Twitter statistics that’ll catch you by surprise, plus 7 “obvious” ones that’ll have you nodding your head in agreement (or shaking it in disbelief). Let’s dive right into … Read more
Color psychology is more than a buzzword. It’s a scientifically proven “hack” that savvy businesses, entrepreneurs and brands have used for decades to evoke different emotions in people. Want your audience to trust you? Or get excited about you? Or associate your brand with luxury and sophistication? Colors can make it happen. And in this … Read more
I’ll cut right to the chase… If you’re looking for some simple, straightforward Facebook marketing tips that’ll help you reach your target audience and grow your business, this post is for you. Sound good? Let’s dive in. 1. Use a Business Page (NOT a Personal Profile) Many business owners make the mistake of using their … Read more
Looking for a list of great brand guidelines? From Coca-Cola’s red and white script to McDonald’s iconic golden arches logo to Nike’s catchy “Just do it” slogan, a distinctive and well-executed brand guideline enables companies to stand out from the crowd and “stick” in the minds of customers. In this post, I’ll shine a spotlight … Read more
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