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70 Digital Marketing Statistics to Know in 2023 (& Beyond)

A person holding a tablet displaying a digital marketing app with icons for SEO, content, research, and viral strategies. A laptop, colorful charts, pens, and a cup of coffee are on the wooden desk. The setting is a modern workspace.

Trying to make sense of the digital marketing landscape? Are you overwhelmed by the sheer amount of data and statistics out there? Looking for reliable, easy-to-understand insights? In this easy-to-read, filler-free guide, I’m sharing 70 of the best digital marketing statistics the web has to offer. Let’s jump right in. 13 Search Engine Optimization (SEO) … Read more

The 7 Types of Digital Marketing: A Beginner’s Primer for 2024

A person holds a coffee mug while working on a laptop displaying Digital Marketing with icons such as a shopping cart, globe, and social media symbols. Nearby, theres a calculator, notebook, and a small cactus on the desk.

If you’ve been looking for a beginner-level breakdown around the different types of digital marketing, this post is for you. Digital marketing is a popular way to reach consumers, and each type has its own strengths. I’ll cover the seven digital marketing types and give you a high-level overview of each.  Let’s get started! What … Read more

13 Eye-Opening Twitter Statistics (+ 7 Not-So-Surprising Ones)

A person holds a smartphone displaying a Twitter profile with tweets. In the background, a computer screen shows a financial chart with upward and downward trends.

Looking for some interesting Twitter statistics you can use in your next article, presentation, or dinner conversation with friends? In this simple, easy-to-read post, I’m sharing 13 Twitter statistics that’ll catch you by surprise, plus 7 “obvious” ones that’ll have you nodding your head in agreement (or shaking it in disbelief). Let’s dive right into … Read more

10+ Simple Facebook Marketing Tips to Boost Your Brand in 2024

A person holds a smartphone displaying a Facebook login screen. On the wooden table are a laptop, a small potted plant, a pair of white wireless earbuds, and a yellow mug.

I’ll cut right to the chase… If you’re looking for some simple, straightforward Facebook marketing tips that’ll help you reach your target audience and grow your business, this post is for you. Sound good? Let’s dive in. 1. Use a Business Page (NOT a Personal Profile) Many business owners make the mistake of using their … Read more

10+ Side Hustle Ideas That’ll Bring in Extra $$$ Each Month

A woman with curly hair sits at a table, focused on painting. She wears a brown shirt and is surrounded by art supplies. The room has bookshelves and a window with curtains in the background.

Do you need side hustle ideas that’ll bring in some extra money? Thanks to the internet, finding a side hustle is easier than ever. You can work from any location — and you can usually choose your own schedule.  All you need to make a little extra cash is a few ideas, time and persistence. … Read more

7 Best Professional Networking Alternatives to LinkedIn in 2024

Hands holding a smartphone displaying the LinkedIn logo on its screen.

Have you ever considered alternatives to LinkedIn? While LinkedIn is considered the go-to platform for professional networking, that doesn’t mean there aren’t some great alternatives.  In fact, there are several options that can be just as useful – if not more so – depending on your niche and needs! Let’s take a look at 7 … Read more

5 Steps to Create a Great (& Professional) Social Media Profile

A woman sitting on a white couch uses a laptop with a blue and white interface displaying a social media profile. She is dressed casually in a light gray top and white pants. The room is bright, with soft natural lighting.

I’ll cut right to the chase… below you’ll find the exact steps to create a memorable, professional social media profile. No filler, no fluff and no needless information to wade through; instead, you’ll learn how to ensure your Facebook, Twitter, Instagram and other social media profiles are ready for primetime. Ready? Let’s dive in. How … Read more

How to Play Social Media Roulette and Win: Save Your Time, Money, Energy (and Sanity!) With the Simplest Social Media Strategy. Ever.

Close-up of a roulette wheel with a small white ball resting on the number 6, ready for its social media debut. The numbers alternate in striking red and black, framed by a gold outer edge.

When it comes to using social media for business, it can sometimes feel like you need to be in a million places — and on a million different platforms — all at the same time. but the MOST successful entrepreneurs on the planet use a social media strategy that everyone else seems to miss (although it’s right there staring us in the face)…

16 Social Media Marketing Tools You Need to Know in 2024

Aerial view of a group of people collaborating at a table with laptops, tablets, notebooks, and charts. The screen displays graphs and the text Breakdown of Ad Spend. The setting is an office or workspace.

Looking for the best social media marketing tools for your business?  After all, there are so many out there to choose from. And you want something that does exactly what you need it to do without busting your budget.  Welcome to our alphabetized and detailed list of 16 life-changing social media tools.  You’re about to … Read more

10 Tips for Creating a Winning Social Media Marketing Strategy

A smartphone displaying a social media folder on its screen with apps including Pinterest, YouTube, Instagram, Twitter, Snapchat, and Facebook. The phone is placed on a textured gray surface.

Creating a social media marketing strategy is a cakewalk, right? Fire off a Facebook business page with a snazzy-looking banner, follow a few influencers on Twitter, dish out a couple of Instagram stories and you’re done! If only it were that easy… Here’s the skinny: Creating an effective social media marketing strategy is a concentrated … Read more