The 80/20 rule famously states that 80% of your results come from just 20% of your efforts. Yet most of us keep wasting time on activities that produce little to no ROI, because we don’t know where we’re sweating for no reason and where we’re striking gold.
Luckily, that uncertainty is not true on the Internet. Metrics show you exactly what’s working and what’s not, so you can laser focus your efforts on getting more results. If you get into the habit of checking your metrics weekly, you can start to see the results of your Internet marketing activities in real time and track the trends over a month or two.
That’s amazing. Think about it. How many times in life can you instantly see where you’re struggling and how your efforts have paid off? Then adapt and refine? Imagine pitching your project to a key partner and being able to know what word convinced them to move forward with you.
That’s exactly the kind of information you can discover…