Join Over 60,000 People & Get FREE Weekly Tips in Your Inbox!

SUBSCRIBE
Close-up of a smartphone screen displaying various app icons, including WhatsApp, Facebook, Instagram, Messenger, and the App Store. The screen background features a blue ice texture.

Marketing

How to Write a X/Twitter Bio: 50+ Inspiring Examples for 2025

Looking for X/Twitter bio ideas that’ll make your profile shine? 

Whether you’re new to X (formerly Twitter) or refreshing your existing social media profile, you must nail your bio. It’s your digital handshake —  your chance to make a memorable first impression in 160 characters. 

In this guide, I’ll share expert tips and dozens of examples to help you create a bio that captures attention and reflects your unique personal brand — no bio generator required.

10 Tips for Writing a Good X/Twitter Bio

There aren’t many hard rules when it comes to writing on social media. But there are a few — shall we say — best practices you can follow.

1. Be Concise and Impactful

Profile screenshot featuring a header that reads, Start an internet business. Make a life thats yours. Text states the account helps solopreneurs. Includes social media handle, a photo of a man, and mentions of Forbes, Business Insider, Entrepreneur, and VICE.

Let’s face it — you’ve got 160 characters to make your mark and every single one counts. 

Here’s the thing about X bios: most people try to cram their entire life story in there, but that’s like trying to fit an elephant into a phone booth. Think of your bio like a movie trailer. You want to give them just enough to want more. 

Focus on that one thing that makes your audience think, “I need to follow this person.”

The rest?

Save it for your tweets.

2. Showcase Your Expertise

Profile header image for Craig Brockie on a social platform, featuring a headshot of a smiling man in a blue shirt. The text promotes following him to look and feel 10 years younger with a call to action to click the link in the bio.

I constantly see experts using vague phrases like “Digital Marketing Expert” to describe what they do.

But here’s the thing: nobody’s searching for another expert. They’re looking for someone who solves their specific problem. 

Instead of playing it safe, get specific: “I help SaaS companies 2x their email open rates” or “Building AI tools that save marketers 10+ hours/week.” 

See the difference?

One says you know things; the other shows you get results.

3. Use Keywords for Discoverability

Profile header for Jon Brosio with the text become your niche’s favorite creator. Icons of a brain, lightbulb, and pencil are shown. The bio reads, Theres a 6-figure solo business inside you (I’ll help you unlock it).

Think of your bio as a tiny billboard on the internet highway. You want the right people to spot it and pull over. 

Here’s a secret most “experts” won’t tell you: strategic keywords are your best friend, but keyword stuffing is your worst enemy.

If you’re a fitness coach, sprinkling in terms like “personal trainer” or “wellness coach” helps the right people find you. 

Just make them flow naturally. Nobody likes a bio that reads like a desperate SEO attempt.

4. Add a Personal Touch

Profile header of a person named Nicolas Cole, showcasing his Twitter account. The background banner reads Digital Writer with creative illustrations. The bio mentions his achievements and location in Miami, FL.

Let’s get real for a second — being professional doesn’t mean being boring. Over the years, I’ve seen some of the most yawn-worthy bios imaginable. The magic happens when you sprinkle in something uniquely you.

For example, a financial advisor might write:

“Helping millennial adults with money | Dog dad | Probably thinking about tacos.”

Personal elements like sass or humor make you memorable and can spark conversations in your comments and DMs with potential followers.

5. Include a CTA

A dog with a red bullseye on its eye sits against a red background. The profile belongs to Target, featuring the Target logo in the profile picture. The bio reads: When you go to Target for 280 characters or less... Have a question? @AskTarget.

Every effective bio should guide visitors toward a desired action. 

Whether it’s…

  • DM for collaborations
  • Subscribe to my newsletter ⬇️
  • Check out my latest project

…a clear call-to-action (CTA) tells people exactly how to engage with you.

Keep it simple and direct, focusing on the single most important action you want profile visitors to take. This transforms your bio from a mere description into a tool for growing your presence on X.

6. Use Emojis Sparingly

Profile header image of a Twitter account. The username is Veronica, and the handle is @celestialbe1ng. The banner says Metabolic Supremacy over a still life image. Profile text mentions bioenergetics, metabolism, and skincare.

While emojis can add visual appeal and help break up text in your bio, moderation is your friend. Choose 2-3 relevant emojis that complement your message rather than cluttering your bio with them.

For example, a travel blogger might use:

 ✈️ Exploring 30 countries and counting 🗺️ | Travel tips for digital nomads 💻

The selected emojis should serve as visual markers that enhance readability and reinforce your message, not distract from it.

Again, tread lightly here.

Too many emojis create a distraction that takes away from what you want to communicate.

7. Pat Yourself on the Back

Profile with a header image showing an American football player mid-action. The profile belongs to Dickie Bush, featuring a bio about skills and writing, with links to Ship30for30.com and startwritingonline.com. He has 79,122 followers, joined July 2020.

Don’t be shy about sharing notable achievements that build your credibility. Whether it’s “Forbes 30 Under 30,” “TEDx Speaker” or “1M+ Downloads,” these accomplishments serve as social proof. 

Just make sure to frame them in a way that emphasizes the value you provide to others rather than simply bragging.

For example, instead of just listing “Award-winning chef,” try:

“Teaching 100K+ home cooks to master restaurant-quality meals | James Beard Award Winner.”

See the difference?

One is vague, the other shows concrete accomplishments. 

8. Make it Consistent With Your Brand

Twitter profile of Jon Acuff features his bio: New York Times Bestselling Author of 10 books, and promotes his book All It Takes is a Goal. The banner highlights 96% of people feel theyre not living up to their full potential. Be the 4%.

Your X bio should feel like a natural extension of your overall online presence.

Use language, tone and messaging that aligns with your brand voice across other platforms. 

If you’re known for being quirky and informal on your website or YouTube channel, your X bio should reflect that same personality.

This consistency helps followers instantly recognize and connect with your brand, regardless of where they find you.

9. Link to Your Other Profiles or Websites

Twitter profile of Amazon featuring a header image with stacks of Amazon delivery boxes. The profile picture is Amazons logo with a smile. Bio reads: Delivering smiles one box at a time. Follow button is visible.

Make it easy for followers to find you elsewhere online by including relevant links or handles. 

While X only allows one clickable link in your profile, you can mention other platforms in your bio text. Examples: 

  • TikTok: @yourusername
  • Subscribe on YouTube: @yourusername

Just make sure these references serve a strategic purpose and don’t overwhelm your primary message.

10. Regularly Update Your X/Twitter Bio

Marvel Studios Twitter header and bio featuring Captain America: Brave New World with a release date. The cover image shows a character holding Captain Americas shield. Below, theres promotional text for other Marvel projects on Disney+.

Can we talk about dusty bios for a second?

You know the ones… they’re still bragging about that 2015 achievement or promoting an old project. 

Your bio should grow with you. Think of it like your professional wardrobe — what fit perfectly last year might not represent who you are today.

Set a quarterly reminder to refresh it, especially when you hit milestones or pivot your focus.

A current bio shows you’re active, engaged and evolving.

X/Twitter Bio Ideas to Inspire Your Own (Just Copy, Paste, & Tweak)

If you’re thinking, “This all sounds great, but I need some examples,” I’ve got you covered.

Here’s a treasure trove of bio examples you can use for yourself.

15 Professional X/Twitter Bio Ideas

Screenshot of a Twitter profile for Marisa Murgatroyd. The profile features a smiling woman in a red shirt and includes a banner image with text promoting online business support. Links to Austin and YouTube are visible, along with a follow button.
  1. The tools, trainings & support you need to start & grow your online business. 📧 Subscribe to my YouTube for actionable, business-building tutorials👇- @liveyourmessage
  2. Helping 100,000+ solopreneurs build a more fulfilling life through lean, profitable, one-person business at justinwelsh.me – @thejustinwelsh
  3. “The Systems Guy” | Proven systems to grow a profitable audience with organic content. Founder & CEO – @matt_gray_
  4. Empowering millions to live a life of meaning. – @TonyRobbins
  5. On a mission to be the most diverse writer, ever. | Co-Founder Ship 30 for 30, Typeshare, Premium Ghostwriting Academy. | Author of 10 books. – @Nicolascole77
  6. Helping folks buy, sell and operate enduringly profitable businesses at @SMBLawGroup & @theSMBCenter | Over $1 billion in SMB deals closed – @SMB_Attorney
  7. I’m the CEO of Stodzy Inc, owner of Sober Nation, and owner of Copyblogger. – @TimStodz
  8. Financial Freedom Coach  | Helping millennials build wealth | Featured on CNBC | 100K+ portfolio reviews | Book a consultation 
  9. Senior HR Director with 15+ years experience | DEI Advocate | Speaker | Author | Helping companies build inclusive cultures
  10. Growth Marketing Expert. Scaling startups from 0 to 1M users. Y Combinator Alum. Subscribe for weekly growth tactics
  11. Business Strategy Consultant | Harvard MBA | TEDx Speaker | Empowering female founders | Let’s connect: link.bio/strategy
  12. Startup Attorney ⚖| Helping tech founders navigate legal challenges | Partner @LawFirm | Weekly startup law tips in your inbox
  13. Clinical Psychologist helping leaders navigate workplace stress. Researcher at @University | Mental health advocate. Host: Mind Matters on NPR
  14. Sustainable Energy Researcher studying fusion technologies. Previously @NASA, @CERN | Making renewable energy accessible. Contact: [email protected]
  15. Chief Learning Officer dedicated to workforce development in AI era. Harvard EdTech fellow. Creating future-ready training programs for Fortune 100s.

15 Funny X/Twitter Bio Ideas

A Twitter profile for shelby wolstein with a profile picture of a smiling person wearing glasses. The background image features a humorous text message saying, like... actually my bad attitude has nothing to do with you.
  1. you’ll hate how much you love my emails ↓ – @lessaraebiger
  2. I got 99 personalities and twitter sh*t poster is one. – @lukematthws
  3. Catch flights, not feelings with Europe’s favourite airline  – @ryanair
  4. former “dudette” current “comedian” and “writer” – @ShelbyWolstein
  5. comedian person mostly here to feel bad. UNRELIABLE NARRATOR @aparnapkin
  6. Living proof that you can survive on pizza and still run a successful business. Founder of @StartupName
  7. Chief Email Deletion Officer. Helping executives achieve inbox zero through my revolutionary “delete all” strategy.
  8. Just a human pretending to understand cryptocurrency. Still can’t explain it to my mom, but neither can anyone else.
  9. Transforming caffeine into code since 2010 | Known for fixing bugs by creating exciting new ones
  10. Professional meeting survivor writing a book called “This Could Have Been an Email” | Available for consultation
  11. Digital nomad currently lost in the metaverse. If found, please return to reality.
  12. Overthinking consultant specializing in late-night existential crises and productivity procrastination | Open for clients
  13. Throwing kindness around like confetti.
  14. Be a pineapple: Stand up straight, wear a crown and always be sweet on the inside.
  15. I don’t have a bio and you can’t make me.

13 Clever X/Twitter Bio Ideas

Twitter profile of @NASA showing their logo with a blue and red design, a banner featuring a swirling cloud pattern resembling a planets atmosphere, and the tagline Theres space for everybody.
  1. I write hooks but I’m really just here for the bridge. – @jtimberlake
  2. There’s space for everybody. ✨- @NASA
  3. When I tweet, I tweet to kill. – @DaneCook
  4. The most unimportant things you’ll never need to know 💥 – @UberFacts
  5. Fake news you can trust. The Babylon Bee Guide To The Apocalypse— now available! – @TheBabylonBee
  6. Making finance fun since before it was cool | Host of Money Matters Podcast | Teaching millennials to adult
  7. Turning coffee into code and problems into solutions | Backend Developer | Open source contributor
  8. Professional dot connector. I help startups find their narrative cz Stories > Statistics
  9. Advocate for digital minimalism in a maximum world | UX Designer | Making the internet less noisy
  10. Converting skeptics into believers ⚡️ | AI Ethics Researcher | Making machine learning make sense
  11. Guardian of good grammar and defender of digital rights. Tech Writer who simplifies the complex.
  12. Building castles in the cloud | Cloud Architecture Specialist | Making AWS feel like ABC
  13. Taking the ‘busy’ out of business. Productivity Coach  and Author of “Do Less, Achieve More”

11 X/Twitter Bio Ideas From Big Brands & Businesses

Screenshot of Canvas Twitter profile. The header image says What will you design today? with a colorful background. The profile displays the Canva logo, username @canva, description, website links, and location, Sydney, Australia.
  1. Delivering smiles one box at a time 📦💛. Use @AmazonHelp for customer support and @AmazonNews for the latest. – @Amazon
  2. We’ve got the tech to help you achieve life’s little (and big) wins. Contact @BestBuySupport with customer service questions. – @BestBuy
  3. Save money. Live better. Customer support questions? @WalmartHelp – @Walmart 
  4. Amazingly simple design. Have a question? Or looking for some design tips? We’re here to help: canva.me/help-center 😊- @canva
  5. On our way 🚗- @Uber
  6. Where now meets next. Looking for help? Tweet @FedExHelp – @FedEx
  7. When you go to Target for 280 characters or less… Have a question? @AskTarget – @Target
  8. Where food meets art | Michelin-starred cuisine | Book your experience: link.bio/reserve
  9. Protecting what matters | Insurance simplified | Get covered in 5 minutes: link.bio/quote
  10. Local roots, global reach | Community-focused banking | Mobile banking that moves with you
  11. Revolutionizing remote work | Your virtual office solution | Try free: link.bio/demo

10 Unconventional & Unique X/Twitter Bio Ideas

Profile header for Dan Koes Twitter account. The top features the word CREATE on a black background. Below is his profile picture and name, with brief info such as location, website, and joining date. A pink Subscribe button is on the right.
  1. the mind, the future, the internet @kortexco, theartoffocusbook.com – @thedankoe
  2. Love, Freedom, & Awakening | Building @Transcendence_U | QB @BenUFootball – @jackmoses0
  3. Helping you become the name people respect, the mind that moves industries, and the legacy that lasts. – @DentesLeo
  4. just here for the vibes – @Laraacostar
  5. Started a social media account and used it to leave my job and spend more time with my family. Helping you do the same thing. As seen in WSJ. – @SaveYourSons
  6. Tradition is not the worship of ashes, but the preservation of fire. – @Culture_Crit
  7. Untangling the web of crypto confusion | Blockchain educator | Simplifying the future of finance
  8. Turning side hustles into main events | Business catalyst | Your 9-5 escape plan
  9. Professional permission granter | Helping perfectionists press publish | Done > Perfect
  10. Chaos coordinator turned systems specialist | Operations optimizer | Making business boring again (in a good way)

Time to Update Your X/Twitter Bio

And that pretty much covers it.

Take these X/Twitter bio ideas and examples, write 10 possible new bios for yourself, and pick one.

And when you do, be sure to share it with me in the comments section below.

Before you go…

Turn your expertise into income FASTER! Take my $9 Profitable Micro-Niches Mini-Course!

You know the riches are in the niches…

But most people’s niches are too broad — they’re missing that critical Market Fit.

And that’s exactly what your Micro-Niche is all about…

Defining exactly what you do AND exactly who you serve in such a specific, compelling way leaves your Perfect Customers no choice but to lean in and say… how can I get what you’ve got?!

I’ll show you how to find yours in my $9 Mini-Course!

3D cover of a mini course titled Profitable Micro-Niches featuring a woman smiling, surrounded by money graphics and icons like targets and dollar signs.

Love it? Hate it? Let me know...

Leave a Comment

POPULAR

Person using a smartphone at a round speckled table, scrolling through a photo gallery. One hand holds the phone, while the other scrolls. A notebook and pen are nearby, with a cup off to the side.

70 Best Instagram Bio Ideas for 2025 (& Beyond)

A person holds a large red and white magnet above a group of small white paper cutouts of people. One of the paper figures is attracted to the magnet. The background is a gradient of yellow tones.

How to Build an Email List With Lead Magnets: A Step-by-Step Guide for 2025

Colorful envelopes scattered on a blue background, with a white illustration of an envelope flying upwards.

8 Subject Lines That Get Your Emails Opened

A hand holding a smartphone displaying Twitter posts with a financial chart on a computer screen in the background. The Twitter account appears to belong to a user named Elon Musk.

10+ X/Twitter Alternatives Elon Musk Doesn’t Want You to Know

Join Our Newsletter

Join Our Newsletter

Sign up to get updates and all the goodness to your inbox!

SUBSCRIBE

Interested in Joining the Live Your Message Dream Team?

SEE OUR OPEN POSITIONS