Google is a freakin’ river of information and we all have more information than we possibly need, for the rest of our lives!
All this free information has triggered a big change in the way people are buying and consuming products and services.
Right now, millennials are far less likely to buy a diamond ring when they get married. They’re not affected by the “diamond is forever” culture of previous generations. They’d rather skip the ring and invest in meaningful, memorable experiences.
Think about it…
What’s more memorable — scuba diving off the coast of the Great Barrier Reef in Australia or a diamond ring?
If you want to survive and thrive as an entrepreneur, know this: You must “experiencify” your business.
Let me be brutally honest here…
No one wants to buy your s**t if it’s exactly the same as everything else that’s out there.
Your clients and customers want something different. Something unique. They want to get to know the person behind the products and services. They want to enjoy an experience when they connect with you and your business.
So how can you add more YOU? How can you add “experiencification” into your customer support, your content, your marketing, your blogs and your e-mails, products, services and events?
Stop banking on information to attract clients, customers and sales.
Start looking at how you can create powerful, dynamic experiences that people can remember and cherish for the rest of their lives…
Experiences that spark transformations…
Experiences that change lives.
What matters isn’t just information or a product that people can hold in their hands.
What matters is the ongoing process of living, of being, of dreaming…
When you’re tempted to put more information into your products and into your services, remember to stop, take a breath and step back. Ask yourself,
“How can I make this more of an experience? How can people experience rather than just consume my products and services?”
This isn’t the 1950s where it’s all about the perfect house, the perfect car and the perfect wife. This is 2018 and no one cares about “stuff”!
They care about life itself.
When everything you could possibly want or desire is available on Amazon, on eBay or on Google, “stuff” doesn’t matter anymore.
What thrills us as humans is the process of discovering something new.
And here’s the thing…
There’s nothing new in information. There’s nothing new in products. There’s nothing new in stuff, but there’s ALWAYS something new in the experience of your business.
Why give just information in your products and services when you can “experiencify” everything?
I DARE you to get bolder, to get more authentic and more creative with how you create your products, how you run your business and how you show up as an entrepreneur.
So, what’s one thing you can do to “experiencify” your business today? What’s one area where you can take something that’s dry or boring or just ordinary and make it dynamic, interesting, engaging and FUN?
Let me know in the comments and don’t forget to go out there…
And Live Your Message.
Love it? Hate it? Let me know...
Beautiful message!!! Thank you Marisa!
Thank you frend you’re wensome keep helping humanity.
Become THE authority in my marketplace!
My thanks too dear Marissa. As usual you’re right on target with my state of mind. I’m procrastinating ever so slightly re giving
m y writing workshop, but at least I’m aware. And not prepared to compromise. Part of me thinks I’ll scare people off with
meditations on abundance of words and using a bell for timed writing. Not to mention fast tracks into the senses. Jimmy
Hendrix had an album Are You Experienced ? I’m getting there and Live Your Message had a hand in that.
I want to be dynamic! like you! you’re such an inspiration!!
I am genuinely grateful to the holder of this website who has shared this impressive paragraph at at this time.
If you are going for most excellent contents like me, just pay
a visit this web page every day because it provides quality contents, thanks
Hi there it’s me, I am also visiting this web page daily, this web page is truly fastidious
and the viewers are really sharing nice thoughts.
Woah! I’m really enjoying the template/theme of this site.
It’s simple, yet effective. A lot of times it’s very hard to get that “perfect balance” between superb usability and appearance.
I must say you have done a superb job with this. Additionally,
the blog loads very fast for me on Firefox. Exceptional Blog!
I need to to thank you for this great read!! I definitely enjoyed every little bit of it.
I have got you saved as a favorite to look at new things you
I think the admin of this website is genuinely working
hard in support of his site, since here every stuff is quality
May I simply just say what a relief to discover a person that
really knows what they are discussing on the internet.
You actually know how to bring an issue to light and make it important.
More people should read this and understand this side of the story.
I was surprised you aren’t more popular because you surely possess the gift.
I am sure this piece of writing has touched all the internet viewers,
its really really good article on building up new weblog.
Thanks for finally writing about > Why Information is Quietly Killing Your Business (and What You Need to Do to Save It) – Live Your Message
Howdy! This article could not be written any better! Looking at this article reminds me
of my previous roommate! He always kept preaching about this.
I am going to forward this post to him. Pretty sure he’ll have
a good read. Thanks for sharing!
Hi there to every body, it’s my first pay a visit of this website;
this web site carries remarkable and actually good material designed for visitors.
Being present in the moment strengthens the emotional bond between partners.
Balancing independence and togetherness is an art crucial for relationship longevity.
Just want to say your article is as surprising. The clarity to your publish is simply nice and i could assume
you’re a professional in this subject. Well together with your permission allow me to clutch your RSS feed to stay up to
date with imminent post. Thanks 1,000,000 and please continue the gratifying work.
I blog frequently and I seriously appreciate your information. This article has truly peaked my interest.
I’m going to book mark your website and keep checking for new information about once a
week. I subscribed to your RSS feed too.
whoah this blog is magnificent i like reading your articles.
Keep up the great work! You already know, lots of persons are
looking round for this info, you can help them greatly.