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Unicorns Exist: How I Got to Inbox Zero and Reclaimed My Life

A flat lay photo featuring a vintage blue typewriter on a wooden surface, surrounded by a closed green book, an open blank notebook, reading glasses, a pinecone, a pencil, and a box labeled CASLON 223/55:5.

My mentor Brendon Burchard once said: “Email is nothing but an efficient organizing system for other people’s priorities.” Whenever I opened my email, I would remember his words, and weep inside a little. I had messages coming at me from all directions, from clients, partners, prospects, randoms, lists, subscriptions, accounts, notifications… you name it. My “email situation” as Murray was calling it had truly reached a breaking point. So here’s what I did about it…