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Transforming Live Launches With Rosey: A Case Study on Chatbot Success

A hand holding a smartphone displaying a chat interface with a chatbot. The screen shows a blue and green bubble conversation with icons of a robot and a person wearing a beanie. The background is a gradient of blue and white.

I still remember the day we launched the first Experience Product Masterclass (EPM). It was exhilarating, nerve-wracking, and, honestly, a bit chaotic.  As someone who’s always looking to elevate the experience…  I’ve kept iterating and iterating and iterating our signature program — the Experience Product Masterclass — to awesome, including refilming the entire program direct-to-camera … Read more

Mobile Marketing 101: Definition, Types, & Best Practices

Two people holding smartphones are reviewing a document with colorful charts and graphs on a table. One phone displays an online banking app with a circular graph. The document appears to contain financial data and analytics.

Curious about the power of mobile marketing? Want to tap into the 4.8 billion smartphone users worldwide?  Well, you’ve landed in the right place. Whether you’re a rookie or a pro, this guide will equip you with cutting-edge tactics to turn those personal devices into your digital marketing playground. Let’s begin. What is Mobile Marketing? … Read more