Experience Product Masterclass 2020
Experience Product Masterclass Terms and Conditions of Purchase
We understand these are challenging times and you need to feel like you’re making a good investment, so naturally we offer an unconditional money back guarantee. If you aren't thrilled with the value we provide, just email Support@LiveYourMessage.com with the subject line “Refund” not later than 11:59pm (PT) on November 5, 2020 and we’ll issue you a full refund.
Our amazing support team is here to answer any of your questions, concerns, or tech hiccups. We also give out free hugs and virtual “High-5s” whenever you need ‘em because we know that your emotional and mental support is also important.
Whatever you need, we’ve got your back!
If you’re excited or freaking out and want to share, please post on our Experience Product Masterclass Facebook Group (one of the best parts of any Live Your Message programs is the tribe!): https://www.facebook.com/groups/EPM2020/
One thing to note: We offer new content twice a week on Tuesdays and Fridays. This gives you time to watch the videos and take action. We do not open the whole 12-week program at once as this creates what we call the “Thud Factor.” Too much information at one time creates overwhelm and overwhelm creates paralysis. Since we don’t want this for you, we ask that you trust the process and let us help you Iterate Your Way to Awesome! We also like to lead by example. We highly recommend you will do the same with your customers.
For general support including tech problems and customer service concerns, please email our amazing Client Success team at: Support@LiveYourMessage.com or call (310) 789-2015.
We guarantee your success in making $2,000 within the duration of the program if you follow our process and put in the work.
We are confident that you will make at least $2,000 from your Experience Product® during the 12 weeks of the program, or we will personally PayPal you the difference -- up to $2,000.
That means we’re personally guaranteeing your success.
And it also means that there’s no financial risk in joining the Experience Product Masterclass, because by the end of the course you will have earned back the cost of the program, and, if you don’t, we’ll pay you!
To qualify, just do these few things:
- Sign our legal guarantee by 11:59pm PT on November 10, 2020 (located on the homepage of the EPM Membership Site)
- Follow the simple step-by-step instructions I’ll give you and put EPM into action
- Use the support and the resources that are available to you
Who can submit a guarantee claim?
Since we’re taking all the risk and committing our money to your success, the first step to being eligible for the guarantee is to sign our legal guarantee (located on the homepage of the EPM Membership Site).
And the second is to show your work.
Note: To be eligible for the guarantee your account must be in good standing and all payments up to date as of February 1, 2021.
You can submit a guarantee claim if you've done the following:
1) Completed at Least 80% of All Videos and Associated Actions in the Core Track
To show that you've completed at least 80% of all videos and associated actions you must have checked off boxes for the Core Track on the membership site by the official end of the program at 11:59pm PT on February 1, 2021. In addition to checking off the boxes you must submit your completed homework assignments using the method outlined below by February 1, 2021.
2) Campaigned Using at Least 2 Different Methods
One of the greatest things you will learn in the Experience Product Masterclass is that in marketing you should never put all of your eggs in one basket. It’s crucial to your success that you run multiple campaigns during your launch, and we will make it easy for you by guiding you through 6 different campaigns to choose from. You just need to execute on at least 2 to claim the guarantee, though we do recommend 3. You will need to document your marketing campaigns along with the results of each. (See below for how to document and submit these details).
3) Attended at least 8 Wisdom Wednesday Group Coaching Calls
There are (10) group coaching sessions offered by the program. You must attend at least (8) of the sessions (attendance will be taken by a Live Your Message team member 10 minutes into each call). We offer group coaching sessions in the mornings, in the evenings and during lunch breaks. We are careful to accommodate your schedule and ask that you make time for coaching sessions to get the most out of the program.
4) Participated in the Wisdom Wednesday Group Coaching Calls by Asking at Least 2 Questions During The Program.
Help us, help you :) To count, questions need to be relevant to the training and your progress in the program. They must be answerable and limited to the content of the Experience Product Masterclass to be considered as satisfying the terms of claim approval. Since we can only help you if you speak up, we ask that you ask a minimum of two (2) questions throughout the program.
5) Complete All Program Milestones By the Milestone Due Dates
We’ve designed the coaching program so that your progress is reviewed at crucial points in the process so you never get off track and you can rest assured that you’re making the right decisions for your business. To be eligible for the guarantee you must have completed all milestones by the milestone due dates and received approval from your Experience Product Success Coach. They will make sure you have a marketable idea and solid campaign so you don’t waste any time heading in the wrong direction.
Milestone Due Dates:
|Milestone||Training||Date Available||Due Date|
|Kind of Experience Product©||M1V2 - Right Product Right Market Right Time||Oct 27||Nov 3|
|Price Point||M1V3 - Experience Pricing||Oct 27||Nov 3|
|Mega Niche & Micro-Niche||M0D02 - Perfect Niche, Serious Profits
M0D03 - The Topic that’s Perfect for Your Niche
|Nov 3||Nov 10|
|Product Mission & Future Self||M2V03 - Why Should I Care?||Nov 3||Nov 10|
|Credibility||M2V05 - I'm Your Guy or Gal||Nov 6||Nov 13|
|Product Name||M2V06 - The Art of Naming||Nov 10||Nov 17|
|Urgency||M2V09 - There's No Time Like Now||Nov 13||Nov 20|
|Bird's Eye View||M3V02 - Take a Bird’s Eye View||Nov 17||Nov 24|
|Features & Benefits Statements||M3V04 - What’s In the Box||Nov 20||Dec 4|
|Choose Your 2 Marketing Campaigns||M4V02 - Bring in the Bucks||Dec 8||Dec 15|
|Campaign Assets - Everything you need to make it happen (emails, FB posts, links to web pages, etc. for each campaign)||Module 4 - Experience Marketing Essentials||Dec 8-18||Jan 8|
Milestones will be tracked on a personal tracking GoogleDoc provided to you by the Live Your Message team. It’s your responsibility to update this doc by each of the due dates and tag your Experience Product Success Coach to let them know you’ve completed the milestone. Your coach will review your work and either approve it or comment with suggested changes. If you don’t receive an approval, you have hours to make the requested changes and update your coach by tagging them in your doc again.
Please note: You must use the Experience Product Masterclass Milestone GoogleDoc provided. You are not permitted to create your own.
6) Coachable & Showed a Willingness to Take Action
To get the most out of the Experience Product Masterclass and to reach Mission Accomplished it's critical to your success that you exhibit a coachable attitude and a willingness to take action.
If you’re not clear, don’t understand, or disagree with the coaching you’re receiving, you are responsible for letting your Experience Product Success Coach know so you can work together to find a solution that will work for you, the market and your business.
We’re here to help you cross the finish line and confidently click the Mission Accomplished button but we can’t do that if you refuse or ignore our coaching or if you’re unable or unwilling to take action on the Program or the Coaching. If you repeatedly refuse or ignore our coaching you’ll no longer be eligible for the guarantee.
If you can confidently answer “YES!” to all of the above, then we got you covered :)
To Claim the “You’ll Make $2,000 in 12 Weeks” Guarantee:
To make a claim under the guarantee, we ask that you:
- Submit documentation showing you completed all homework assignments and action steps in the Core Track
- Connected with your Experience Product Success Coach on your milestones through comments on your EPM personal tracking GoogleDoc. Review video overview of how to tag your coach HERE.
- Completed at least 2 marketing campaigns reaching the specified target number of prospects (please see Table 1 & 2 below).
We are so certain that if you take each and every one of these actions, you will be successful -- that’s why we’re taking the risk so you don’t have to worry!
- All Completed Homework Assignments
- Completed Milestone Doc with Coach Approvals
- Proof of Your Marketing Campaigns (see below)
- Proof of Sales (screenshots of your payment processing account for your program and a link to the payment button, so we can review your checkout process)
Submitting Your Documentation
- All documentation must be submitted using this form here no later than 11:59pm PT on February 1, 2021
- If you have any questions about this process please contact firstname.lastname@example.org
Here’s what happens once your claim is submitted:
Once you’ve submitted your claim we will review it within 30 days and let you know via email if your claim has been approved or if we need any additional documentation. Once approved you will receive notice via email and payment directly to your PayPal account within 5 business days.
We’re confident that if you follow through on every step of this process, you’ll succeed.
But if you don’t get results for some reason, just show us you put in all the effort and we’ll give you up to $2,000 back.
Either way you win :)
Submitting Proof of Your Marketing Campaigns
Part I: Sales Math
In marketing you should never put all of your eggs in one basket. It’s crucial to your success that you run multiple campaigns during your launch.
We recommend that you use at least 2 different campaign methods during your Experience Product® launch. We’ll be guiding you through 6 different campaigns, and you can choose 2 or more. Keep in mind that some methods are as simple as having conversations with people who might be a fit for your product.
Below is a chart to help you choose your price point and campaign methods based on typical beginner conversion rates for each.
Choose your 2 campaign methods and use the table below to find the typical conversion rate for each of them.
Typical Beginner Conversion Rates for Each of the Campaign Methods
|Method||Typical Conversion Rate|
|Give Them What They Want||2%|
|Start with an Experience||10%|
|Fast Results Campaign||2%|
Use the table below to identify how many people will need to see your offer to reach $2000 in sales.
|Price Point||# of People Who Need to See The Offer to Reach $2000|
|$997 (sell 3)||300||150||60||30||15|
|$797 (sell 3)||300||150||60||30||15|
|$497 (sell 5)||500||250||100||50||25|
|$297 (sell 7)||700||350||140||70||35|
|$197 (sell 11)||1,100||550||220||110||55|
|$97 (sell 21)||2,100||1,050||420||210||105|
|Price Point||Typical Conversion Rates|
Our goal is for you to become wildly successful. To be able to do that, you will need to make an offer to as many people as possible using all of the tools we’ve provided to you. As you can see from the above charts, some campaigns typically convert at higher rates than others. And you need to sell fewer of your product at higher price points. Please keep this data in mind as you determine your product, price point, and campaign strategy.
For example: If you choose the Fast Results Campaign, it has a conversion rate of 2%. Using Table #2 you would find the 2% box at the bottom of the chart and follow the column upward until you reach your Price Point. The number in that box represents your goal number of people to reach for that campaign. If your Price Point is $997, you would need to make your offer (using the Fast Results Campaign sequence) to at least 150 people to get 3 sales. Whereas, using the Start With an Experience Campaign, you would only need to make your offer to 30 people.
Part II: Documenting Your Campaigns
In order to reach Mission Accomplished, it’s essential that you make your offer to at least the goal number of people for each of your campaigns (using Table 1 & 2 to set your goals).
We’ve created an outline for each campaign in order to help you document your results. Please follow the instructions below for each of your campaigns and submit all required documentation for your guarantee claim. You are required to pick at least two campaigns for your Experience Product®.
Chatterbox / Start with an Experience Campaign
Give Them What They Want Campaign
Perfect Email Campaign
Fast Results Campaign
Since following through on every step of the process is what will make you successful, it’s important that you don’t skip any steps.
Our goal is to support you in getting across the finish line and making it all the way to Mission Accomplished.
Important: While we believe that the principles taught in this program can be used in any industry, it is the responsibility of the student to know and understand the regulations governing their industry and how they may affect the application of the Experience Product Masterclass.
Neither Live Your Message nor any of its affiliates, partners, or employees are able to give legal advice about whether this program will apply to your industry. Because of our financial investment in each student, we are unable to offer any refunds or guarantees if, after purchase, you are unable to use the Experience Product Masterclass Program in your industry.
Additional Terms: You are not eligible for this guarantee if you received the Experience Product Masterclass as a bonus, as part of another package, at a discount, as a partner, affiliate, or team member, or if you received this program in any other way besides purchasing it for the full price from Live Your Message.
Under this guarantee you are only eligible to receive back the amount which you paid in legal currency to purchase this program (sorry, Superbux don’t count!). If you are paying with a payment plan, you are only eligible to receive back the amount you have paid into the program less finance fees. The maximum amount you can claim or receive under this guarantee is $2,000. You must be in good standing with your payments in order to be eligible for the guarantee.
This guarantee is non-transferrable and can only be claimed by the original purchaser on file.
Graduation & Mission Accomplished Bonuses
To receive your Graduation bonuses: you must complete at least 80% of the actions from the Core Track and submit your Graduation Story by 11:59pm PT on February 1, 2021. To submit your story click the “I’m Graduating” button on the EPM membership site homepage and you will be redirected to the story submission page.
To receive your Mission Accomplished bonuses: you must click the “Mission Accomplished” button on the EPM membership site homepage and submit your Mission Accomplished story, sharing how you made $2,000 or more on your Experience Product during the program. All stories must be submitted by 11:59pm PT on February 1, 2021. We use the income reported in your Mission Accomplished story to award SuperBux. You must report your earnings in your story to be eligible for this additional bonus. If you’ve hit Mission Accomplished, you do not also need to submit a Graduation Story to claim your Graduation bonuses.
Note: By submitting your story on the Mission Accomplished or Graduation pages you give Live Your Message permission to use your submissions in future promotional materials both in full and in part, along with your name and likeness.
Experience Product Trademark
When you complete the Experience Product Masterclass within the course period and submit your story, you will receive a lifetime, irrevocable license to use the Experience Product trademark ($1,000/year). Simply complete the trainings and submit your story on either the Graduation or Mission Accomplished page by February 1, 2021.
We’ve officially trademarked the term “Experience Product”® with the US Patent and Trademark Office. The fee to license a trademark like this has been estimated at $1,000 per year, but as an EPM graduate, you’ll have a lifetime license, and we’ll actually send you a physical license in the mail that says just that.
You can use this license to describe your product, program, course or service as an Experience Product®, but you are not allowed to use this license to create a training program or other materials around how to design, create or market Experience Products®. So you can use the license to describe your own products, programs, courses or services but not to teach or train people on Experience Products® or any other uses of the Experience Formula.
A Note on Payment Plans
If you invest with us using a multi-pay or payment plan and you decide to stay in the program, you are responsible for completing your monthly payments. If your credit card lapses, we will reach out to you and give you a 3-day grace period to send us your new payment information. If you do not get your payment information up-to-date during that grace period, program access will be suspended. If you aren’t able to bring your account into good standing within 3 days after that, then we will reluctantly be turning your details over to our friendly collections partner.
Please feel free to contact us anytime if you have any questions or concerns.
Live Your Message
21057 Mendenhall Ct
Topanga, CA 90290
Phone: (310) 789-2015